Hollywood thinks new Mac mini ‘could be huge’ for video editors

article thumbnail

Facebook

Twitter

Reddit


AppleInsider is supported by its audience and may earn commission as an Amazon Associate and affiliate partner on qualifying purchases. These affiliate partnerships do not influence our editorial content.

With the claimed performance of the Apple Silicon M1-based Mac mini, coupled to increased working from home, movie editors say Apple is catering for creative professionals.

While the new Mac mini has yet to arrive in users’ hands, Apple’s claims about its performance are beginning to make certain Mac Pro users consider switching to the Apple Silicon machine. Reportedly, video editors are looking to see whether the M1 speeds up key parts of their work.

“Most of the editing industry is either on old cheese-grater or trashcan Macs,” editor Harry B. Miller III told The Hollywood Reporter. “It seems to me the Mac mini with this new chip could easily and fairly cheaply replace all those old units.”

“Fox Studios, for example, had been refurbishing cheese-graters to keep them up to date with CPUs and memory for more complex workflows,” he continued. “It would now be cheaper to replace them with the new [Mac] mini.”

Miller, whose almost 40 years of editing most recently includes the thriller series “Treadstone,” says that he’s buying one for himself. “I’ve used a [Mac] mini for the past 18 months… Because of the pandemic, I know there have been a lot of equipment investments into iMacs for remote work. I could see the [Mac] mini replacing them as well.”

The Hollywood Reporter also spoke to Michael Cioni, a member of the Academy of Motion Picture Arts and Sciences, and senior vice president of innovation cloud-based video editor platform Frame.io. Cioni is similarly positive about the new Mac mini, but also says that it redresses the previous perception that Apple had abandoned pro users.

“[The Mac mini signals that Apple is] continuing its commitment to meet needs of today’s creative professionals,” he said. Cioni also noted that Apple specifically spoke about video editing in its November 10 event and said, “that’s a positive narrative for creative professionals we haven’t received from Apple in nearly a decade.”

Apple didn't refer to video editing in the new Mac mini, but it did emphasise the M1's capabilities for it with the MacBook Air and MacBook Pro

“Professionals in M&E [Media and Entertainment] now require a dozen apps working at the same time — many of them high-end tools,” he said. “The ability for M1 to smoothly run simultaneous professional tools concurrently is a response to how today’s creatives prefer working; all in one kit, all at the same time.”

“Having [DaVinci] Resolve, Final Cut [Pro X], Frame.io, Adobe and Nuke open at the same time is certainly the way I work and [M1 could] dramatically improve that experience,” he concluded.

Miller believes that the Mac mini “could be huge” for the industry. He says the main issues for all editors, regardless of what software they use, are rendering times and preparing viewable videos for clients to review — and that the M1 should help with both.

“They are computer-processing-intensive actions,” he said. “We have to see if this new M1 chip speeds that up. It should. Dramatically. Then Avid, Adobe and DaVinci… have to use those hardware and OS advances in their software development.”

While each of these video editing apps will run on Apple Silicon, Apple’s own Final Cut Pro X has already been optimized for it. Adobe has said that it plans to update its major apps, presumably including Premier Pro, early in 2021.

article thumbnail

Leaked photo of Meta’s upcoming smartwatch reveals Apple Watch-esque design

An image of a smartwatch expected to be marketed by Meta, formerly known as Facebook, shows a device with design cues resembling Apple’s market-leading Apple Watch.

article thumbnail

Spotify overtakes Apple as top US podcast platform, says Spotify

Spotify’s push to build out its podcast platform is paying dividends, as the streaming music giant on Wednesday said it surpassed Apple to become the top podcast provider in the U.S.

article thumbnail

Apple’s Craig Federighi to present keynote at Web Summit 2021 next week

Apple SVP of Software Engineering Craig Federighi is scheduled to present a keynote presentation at this year’s Web Summit, which will be held in November in Lisbon, Portugal.

Apple Watch Series 7 in Red and Starlight

Best Apple Watch deals

New iPad discounts

2021 iPads are on sale now

Apple MacBook Air in Gold

Every M1 MacBook Air is discounted

article thumbnail

Compared: New AirPods versus AirPods Pro

Apple has launched a new generation of AirPods that borrow both the design and features of the AirPods Pro. But how do the third-generation AirPods compare to their Pro counterparts?

article thumbnail

Compared: 16-inch MacBook Pro vs Lenovo Legion 5

Apple’s new MacBook Pro range is powerful, but how does it compare against a gaming notebook? Here’s how the 16-inch MacBook Pro fares against the Lenovo Legion 5 Apple used in its M1 Max benchmark tests.

article thumbnail

Compared: 2021 16-inch MacBook Pro vs Dell XPS 17

As Apple introduces its updated designs of MacBook Pro to the world, some other notebook producers are arguably moving in Apple-like ways. Here’s how the latest 16-inch MacBook Pro compares to the Dell XPS 17.

article thumbnail

Compared: 14-inch MacBook Pro vs MSI GP66 Leopard gaming notebook

Apple’s comparisons between the new MacBook Pro models and other high-performance notebooks used the MSI GP66 Leopard for some of its comparisons. Here’s how MSI’s notebook and the 14-inch MacBook Pro compare across a broader selection of features.

article thumbnail

Compared: Google Pixel 6 vs iPhone 13 and iPhone 13 Pro

Google launched its new Pixel 6 lineup on Tuesday, with its smartphone range now sporting its own Tensor processor. Here’s how the search giant’s latest compares against Apple’s iPhone 13 and the iPhone 13 Pro.

article thumbnail

author image

Apple asks court to stay part of the Epic Games lawsuit injunction

Apple asks court to stay part of the Epic Games lawsuit injunction

article thumbnail

author image

Best Deals Oct. 30: $200 off Canon EOS R, $389 DJI drone, 32-inch 4K monitor for $375, more!

Best Deals Oct. 30: $200 off Canon EOS R, $389 DJI drone, 32-inch 4K monitor for $375, more!

article thumbnail

author image

Apple now calls itself a gaming company fighting with Microsoft, Sony, Nintendo

Apple now calls itself a gaming company fighting with Microsoft, Sony, Nintendo

article thumbnail

author image

Apple’s 14-inch MacBook Pro is discounted to $1,899, plus $60 off AppleCare

Apple’s 14-inch MacBook Pro is discounted to $1,899, plus $60 off AppleCare

article thumbnail

author image

2021 MacBook Pro Giveaway: Enter to win Apple’s new 16-inch laptop plus Polishing Cloth

2021 MacBook Pro Giveaway: Enter to win Apple’s new 16-inch laptop plus Polishing Cloth

article thumbnail

author image

Microsoft dethrones Apple, becomes world’s most valuable company

article thumbnail

author image

iFixit 16-inch MacBook Pro teardown reveals a more repairable design

iFixit 16-inch MacBook Pro teardown reveals a more repairable design

article thumbnail

author image

Flaw in macOS briefly allowed attackers to install what they wanted

Flaw in macOS briefly allowed attackers to install what they wanted

article thumbnail

Leaked photo of Meta’s upcoming smartwatch reveals Apple Watch-esque design

An image of a smartwatch expected to be marketed by Meta, formerly known as Facebook, shows a device with design cues resembling Apple’s market-leading Apple Watch.

article thumbnail

Spotify overtakes Apple as top US podcast platform, says Spotify

Spotify’s push to build out its podcast platform is paying dividends, as the streaming music giant on Wednesday said it surpassed Apple to become the top podcast provider in the U.S.

article thumbnail

Apple’s Craig Federighi to present keynote at Web Summit 2021 next week

Apple SVP of Software Engineering Craig Federighi is scheduled to present a keynote presentation at this year’s Web Summit, which will be held in November in Lisbon, Portugal.

article thumbnail

Compared: 2021 New 16-inch MacBook Pro vs. 2019 16-inch MacBook Pro

Apple has continued its Apple Silicon march with the introduction of the new 16-inch MacBook Pro running the M1 Pro and M1 Max processors. Here’s how it compares to the Intel-based model it replaces.

article thumbnail

Compared: New AirPods versus AirPods Pro

Apple has launched a new generation of AirPods that borrow both the design and features of the AirPods Pro. But how do the third-generation AirPods compare to their Pro counterparts?

article thumbnail

Hands on: Should you buy the Nike or standard aluminum Apple Watch Series 7

If you’re pondering a new Apple Watch Series 7 purchase and are torn between the Nike and standard aluminum versions, check out this hands-on with a breakout of all the differences and our recommendation.

article thumbnail

Compared: 14-inch MacBook Pro vs. 13-inch M1 MacBook Pro vs. Intel 13-inch MacBook Pro

The early M1 Pro and M1 Max MacBook Pro orders have arrived. Here’s how the new 14-inch MacBook Pro compares to the M1 13-inch MacBook Pro , and the last 13-inch Intel version.

article thumbnail

Hands on with all the new features in iOS 15.1

Apple has released iOS 15.1 — as well as many other platform updates — and we are going hands on with all of the new features including SharePlay, camera enhancements, and more.

article thumbnail

New 16-inch MacBook Pro review: More power & more convenience for more money

Apple’s new 16-inch MacBook Pro is an interesting blend of very new and some older technologies, packaged up with the most power Apple can bear in a portable Mac.

article thumbnail

macOS Monterey review: A compelling refinement of Big Sur

A mixture of new features — not all of them available at launch — and a Snow Leopard-like refinement of existing ones make macOS Monterey an excellent upgrade.

article thumbnail

Monolith TrueWireless Earphones Review: price isn’t everything

The Monolith TrueWireless Earphones compete with features and a lower price point, but Apple fans should stick to AirPods.

article thumbnail

Flexi-Chair Oka Office Chair BS9 review: a boon for long work sessions

You know that you shouldn’t sit working for long periods at a time, but you’re still going to, and the Flexi-Chair Oka Office Chair BS9 stays comforting, and supporting, throughout.

article thumbnail

Grovemade desk tray review: Premium desktop organization

If you keep a Mac or iPad at your desk, you really should keep the rest of the workspace organized, something Govemade’s latest desk tray accomplishes with an elegant design.